Buyer’s Guide: Best Locations for Vacation Rental Property in 2024

The world of vacation rental investments is booming, and it’s not hard to see why. With more individuals seeking unique travel experiences and the convenience of platforms like Airbnb and VRBO, the opportunity to earn from a vacation rental property has never been better. But, knowing where to invest is key to maximizing returns.

Top Locations for Vacation Rental Investments in 2024:
1. Lake Anna
2. Okaloosa Island
3. Sandbridge
4. Rehoboth Beach
5. Navarre

The rise of the vacation rental market has transformed how people travel and invest in real estate. Now, you might wonder, “What makes a location prime for vacation rental investments?” It’s about finding the sweet spot where demand from travelers meets unique property offerings. Understanding the local market, regulations, and seasonal demand can turn an ordinary property into a profitable venture.

Investment opportunities in vacation rentals are not just about buying a property; they’re about creating memorable experiences for guests while ensuring a steady income stream for investors. Partnering with experienced property managers like Weekender Management can take the hassle out of the equation, allowing investors to enjoy the financial fruits without the day-to-day management burden.

Infographic detailing the top 5 vacation rental investment locations with cap rates and annual gross rental revenue - best places to buy vacation rental property infographic pillar-5-steps

Understanding the Vacation Rental Market

When diving into vacation rental investments, it’s like setting sail on a vast ocean. The waters can be tricky, but with the right knowledge, you can navigate to success. Let’s break down some key concepts that every investor should understand: the 2% Rule, the 50% Rule, ROI, and the roles of platforms like Airbnb and Vrbo.

The 2% Rule: This is a quick way to judge a property’s potential. Simply put, if the monthly rent of a property is at least 2% of its purchase price, it might be a good deal. For example, a home that costs $100,000 should rent for at least $2,000 per month. But, this is a rough guide, not a guarantee.

The 50% Rule: This rule helps investors estimate expenses. It suggests that about 50% of your rental income will go towards expenses—excluding the mortgage. If you make $2,000 a month from a property, expect to spend about $1,000 on things like taxes, repairs, and management fees.

ROI (Return on Investment): This measures how much money you make on an investment compared to how much you spent. A good ROI in the vacation rental market can vary, but many aim for above 10%. High-demand areas, especially those listed in top vacation rental sites, can sometimes offer even better returns.

Airbnb and Vrbo: These platforms have revolutionized the vacation rental market. They make it easy for property owners to list and rent out their spaces to travelers from around the world. Each platform has its strengths, with Airbnb offering a wide range of property types and Vrbo focusing more on whole-home rentals. The choice between them can depend on your property type and target market.

Understanding these concepts is crucial for anyone looking to dive into the vacation rental market. They provide a foundation for making informed decisions and setting realistic expectations for your investment’s performance.

As we sail into the next section, we’ll explore the best places to buy vacation rental property in 2024. These locations are not just dots on a map but gateways to potential profits and adventures in vacation rentals.

Read more about maximizing your vacation rental investment

Top Locations for Vacation Rental Investments in 2024

Finding the best places to buy vacation rental property is crucial for maximizing your investment. The locations we’re about to explore stand out for their profitability, popularity among tourists, and potential for growth. Let’s dive into the top picks for 2024.

Lake Anna, Va.

Lake Anna, Virginia - best places to buy vacation rental property

Lake Anna has emerged as a shining star in the vacation rental market. With a cap rate of 10.32%, it’s hard to ignore the appeal. The area’s average gross rental revenue stands at $64,121, against a median sale price of $405,500. What makes Lake Anna particularly attractive is its year-round appeal, offering water sports in the summer and cozy lakeside retreats in the winter.

Okaloosa Island, Fla.

Okaloosa Island, Florida - best places to buy vacation rental property

Okaloosa Island boasts a cap rate of 9.08%, making it a strong contender for investors. The average gross rental revenue here is $53,832, with a relatively affordable median sale price of $360,000. Its pristine beaches and laid-back atmosphere draw visitors seeking tranquility, away from the bustling crowds.

Sandbridge, Va.

Sandbridge, Virginia - best places to buy vacation rental property

For those looking for a premium investment, Sandbridge offers a cap rate of 6.47%. Although the median sale price is higher at $928,900, the average gross rental revenue of $88,702 reflects the area’s high demand. Sandbridge is known for its secluded beaches and is perfect for investors aiming for a luxury market.

Rehoboth Beach, Del.

Rehoboth Beach, Delaware - best places to buy vacation rental property

Rehoboth Beach is a gem with a nostalgic charm, offering a cap rate of 6.46%. The average gross rental revenue is $58,992, against a median sale price of $618,000. Its boardwalk, family-friendly attractions, and LGBTQ-friendly atmosphere make it a summer favorite.

Navarre, Fla.

Navarre, Florida - best places to buy vacation rental property

Navarre offers a serene getaway with a cap rate of 6.42%. The average gross rental revenue here is $47,531, with a median sale price of $420,000. Known as “Florida’s Most Relaxing Place,” its unspoiled shores and emerald waters attract visitors year-round.

These locations offer a blend of high cap rates, appealing attractions, and strong rental demand, making them prime candidates for vacation rental investments in 2024. Whether you’re drawn to the tranquil waters of Lake Anna or the nostalgic boardwalk of Rehoboth Beach, each destination provides a unique opportunity to capitalize on the booming vacation rental market.

It’s essential to consider not only the location but also the factors influencing vacation rental profitability. From cap rates to occupancy rates, understanding these elements will help you make informed decisions and maximize your investment returns.

Continue to the next section to learn about factors influencing vacation rental profitability

Factors Influencing Vacation Rental Profitability

When diving into vacation rental investments, it’s crucial to understand the factors that can make or break your profitability. Let’s break down these factors into bite-sized pieces, making it easier for you to grasp and apply this knowledge to your investment strategy.

Cap Rate

Think of the Cap Rate as a tool to gauge the potential return on your investment. It’s a simple formula:

Cap Rate = (Annual Gross Rental Revenue - Operating Expenses) / Purchase Price

A higher cap rate indicates a potentially more profitable investment. However, remember that a high cap rate might also come with higher risk. For instance, properties in areas like Rehoboth Beach and Navarre have shown attractive cap rates, as highlighted in our research.

Median Home Sale Price

The Median Home Sale Price is pretty straightforward. It’s the middle price for homes sold in a specific area. This figure helps investors understand the market’s price range and set realistic expectations for their investment budget. Locations like Edisto Beach and Anna Maria have median home prices that reflect their popularity and potential for high rental income.

Annual Gross Rental Revenue

Annual Gross Rental Revenue is the total income your property can generate in a year before expenses. This figure is critical because it helps you estimate how much money you can make from your rental. The research shows that properties in areas like Isle of Palms and Hatteras Island, NC, can generate significant revenue, making them some of the best places to buy vacation rental property.

Occupancy Rates

Lastly, Occupancy Rates are a measure of how often your property is rented out compared to the total available time. High occupancy rates mean your property is in demand, which is good news for your wallet. However, balance high occupancy with adequate maintenance and downtime for your property.

Case Study Example:
Let’s consider a property in Waldport, where savvy owners have managed to earn over $100,000 more than the median rental revenue by capitalizing on oceanfront locations and catering to pet-friendly travelers. This example showcases how understanding and leveraging the factors influencing vacation rental profitability can significantly boost your income.

In conclusion, when scouting for the best places to buy vacation rental property, consider these factors meticulously. They are the backbone of your investment’s success and can help you navigate the vacation rental market more effectively. A well-informed investor is a successful investor.

Continue to the next section to learn how to maximize your vacation rental investment

How to Maximize Your Vacation Rental Investment

After pinpointing the best places to buy vacation rental property, the next step is to ensure your investment grows. Let’s dive into how you can make the most out of your vacation rental property.

Property Management

Hire a Pro or DIY? Managing a property takes time and expertise. Consider hiring a property manager if you’re not close by or don’t have the time. They can handle everything from guest communications to maintenance. If you prefer the DIY route, be prepared to be on-call and ready to solve any issues that arise.

Marketing Strategies

Visibility is Key. Use platforms like Airbnb and Vrbo to list your property. But don’t stop there. Create a dedicated social media page to showcase your rental. Collaborate with local businesses and influencers to reach a wider audience. The more people see your property, the higher the chances of bookings.

Pricing Optimization

Find the Sweet Spot. Pricing too high can scare away potential guests, while pricing too low can hurt your profits. Use dynamic pricing tools that adjust your rates based on market demand, season, and local events. This ensures you’re always competitive yet profitable.

Guest Experience

Happy Guests, Glowing Reviews. Go the extra mile to ensure your guests have an unforgettable stay. Personal touches like a welcome note or a local guidebook can make a big difference. Maintain high standards of cleanliness and comfort. Always be available to address any concerns. Positive reviews are gold in the vacation rental market.

By focusing on these areas, you can significantly boost your vacation rental’s performance. It’s not just about owning a property in one of the best places to buy vacation rental property; it’s also about how well you manage, market, price, and cater to your guests. With the right approach, your vacation rental can become a highly profitable and enjoyable investment.

Continue to the next section to learn about the frequently asked questions about vacation rental investments

Frequently Asked Questions about Vacation Rental Investments

When diving into vacation rental investments, you’re bound to have questions. Let’s tackle some of the most common queries to give you a clearer picture of what to expect and how to navigate your investment journey.

What is the 2% Rule in Real Estate?

The 2% rule is a guideline some investors use when scouting for properties. It suggests that a rental property is a good investment if the monthly rent is at least 2% of the purchase price. For example, if you buy a property for $100,000, it should rent for at least $2,000 per month. However, it’s important to note that this rule doesn’t always apply perfectly, especially in high-cost areas or for vacation rentals where pricing can be more dynamic.

What is a Good ROI on a Vacation Rental Property?

A good Return on Investment (ROI) for vacation rental properties can vary based on location, property type, and management efficiency. Generally, aiming for an ROI above 10% is considered sound in the industry. The best places to buy vacation rental property often see higher ROIs due to their desirable location and potential for consistent booking. Calculating ROI should include all costs, such as purchase price, renovations, and ongoing expenses, against the income generated from the property.

Can You Make Money Owning a Vacation Rental Property?

Yes, you can make money owning a vacation rental property, but success isn’t guaranteed. Profitability depends on several factors, including the property’s location, your ability to manage and market it effectively, and the overall demand for vacation rentals in the area. Properties in high-demand vacation spots or those listed as the best places to buy vacation rental property tend to perform better. However, it’s crucial to conduct thorough market research, understand your expenses, and implement strategies to maximize occupancy and nightly rates.

In summary, investing in vacation rental properties can be lucrative, but it requires careful planning, research, and management. Understanding the basics, such as the 2% rule and what constitutes a good ROI, is essential. Moreover, recognizing the potential for profit and the work involved in achieving it will prepare you for the journey ahead in the vacation rental market.

Continue to the next section to dive deeper into investment strategy, market analysis, and how Weekender Management can optimize your vacation rental investment.


Investing in vacation rental properties is not just about picking the right location or the most charming house; it’s a strategic endeavor that requires thorough market analysis, a solid investment strategy, and a partner that can help you navigate the complexities of the vacation rental market. At Weekender Management, we understand the intricacies of this dynamic market and are dedicated to helping you maximize your investment.

Investment Strategy

The key to a successful vacation rental investment lies in a well-thought-out investment strategy. This involves selecting properties in the best places to buy vacation rental property, considering factors like cap rates, median home sale prices, and annual gross rental revenue. It’s not just about the numbers, though. Understanding the seasonal demand, local attractions, and the unique selling points of your property can significantly affect your ROI.

A strategic approach also means being prepared for the operational side of things. This includes everything from furnishing your property to appeal to your target audience, to setting competitive yet profitable pricing, and managing bookings and guest experiences.

Market Analysis

Market analysis is the backbone of any good investment strategy. It involves understanding not just the current state of the vacation rental market, but also its potential future trends. For instance, areas like Lake Anna, Okaloosa Island, and Sandbridge have shown promising cap rates and median home sale prices, making them attractive options for investors.

However, market conditions can change. That’s why it’s crucial to stay informed about economic factors, tourism trends, and local regulations that can impact the vacation rental landscape. This is where Weekender Management’s expertise becomes invaluable. We continuously analyze the market to identify emerging opportunities and potential challenges, ensuring your investment remains profitable.

Weekender Management

At Weekender Management, we’re more than just a property management company; we’re your partner in maximizing the potential of your vacation rental investment. Our comprehensive services cover everything from market analysis and dynamic pricing to marketing excellence and guest experience management.

Vacation Rental Property Management - best places to buy vacation rental property

We use advanced tools and market insights to set competitive pricing, ensuring you maximize income during peak seasons and maintain steady bookings during slower periods. With our expertise in platforms like Airbnb and Vrbo, along with targeted social media campaigns, we ensure your property stands out in a crowded marketplace.

But what truly sets us apart is our commitment to the guest experience. From high-quality amenities to personalized local experiences, we go the extra mile to ensure every guest has a memorable stay. This not only encourages positive reviews and repeat bookings but also elevates your property’s reputation in the market.

Investing in vacation rentals can be a rewarding venture, offering not just financial returns but also the joy of owning a property in a beloved destination. However, it’s the strategic approach to investment and management that truly unlocks the potential of your property. With Weekender Management, you gain a partner dedicated to maximizing your investment’s profitability and ensuring its success in the competitive vacation rental market.

Whether you’re new to vacation rental investments or looking to expand your portfolio, our team is here to guide you every step of the way. Let’s make your vacation rental property a standout success together.

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